Name
From the Buyer's Perspective: Positioning - How to Put Your Message in Front of the Right People - Corporate & Supplier Session
Date & Time
Thursday, September 25, 2025, 10:45 AM - 11:30 AM
Speakers

Description
Most business owners create great messaging but struggle to reach the right customers, leaving money on the table by positioning for only one customer type. This interactive workshop reveals the three customer types in every marketplace and teaches how to position your expertise to capture all three revenue streams.
Session Type
Breakout Session
Room location
Room 313
Daryle L. Johnson